Branding
Why Hiring An Advertising Agency Is Critical For Your Social Media
Social media marketing is essential for businesses of all sizes, not just small and medium-sized enterprises (SMEs). With over 4…
Why Brands Badly Need Online Reputation Management
In this time and age, the capacity of news about organizations and critical people to spread from one corner…
FUNDAMENTAL SKILLS FOR PROFESSIONAL GROWTH
Recently I resumed teaching in a university for media students and post-session, a student came to me and asked me…
How Augmented And Virtual Reality Will Shape The Brands Of The Future
Let’s take a recap of how its effectiveness has been highlighted as an integrated part of successful campaigns. The initial…
Crown Jewel of Pakistani Culture – The Food
With all the good things in Pakistan, its food is considered as the best. The massive cultural and ethnic diversity…
ADVERTISING CLAIMS
We can have a huge debate about this topic and I may end up writing pages in every individual category…
FORMULA OF ADVERTISING
I must confess: although I work in advertising, I don’t watch television. However, thanks to our social media (specifically in…